Having worked with him on a project for Guess Watches, I knew that Daniel Nogueira was a versatile director. But his latest project, Follow Me, a music video for a singer called Krause (whom I’d never heard of), really surprised me. Daniel actually created Follow Me out of pointcloud-data – the video’s launching website explains what pointcloud-data actually means, in case you’re interested in how this high-tech pièce de résistance came about. I’m pretty sure that Follow Me cost him a lot more blood, sweat and tears than he’d expected when embarking on the project. Daniel man, big up from Hipcescu!